How to Get the Best Results When Working with a Printer
Whether you’re printing promotional flyers, business cards, or posters, working with a printer can sometimes be a challenging experience. Here’s how to ensure you get the best quality prints and a smooth process from start to finish.
1: Choose the Right Printer
Not all printers are the same. When choosing one, consider:
- Specialization: Some printers focus on specific materials, such as glossy brochures or high-volume flyers. Ensure your printer has experience with the type of project you’re printing.
- Samples: Ask for samples of previous work to check their print quality and alignment with your expectations.
2: Communication is Key
Clear communication with your printer will save time and avoid mistakes. Be sure to specify:
- Paper Type: Glossy, matte, or textured finishes can drastically impact how your design looks in print.
- Finishing Options: If you require lamination, embossing, or special cuts, make these details clear upfront to avoid delays.
3: Always Request a Print Proof
Before you commit to printing an entire batch, request a print proof. This is a single copy of your final design that allows you to check for any errors in:
- Color: Colors may appear differently on-screen than in print. A proof helps you catch these discrepancies.
- Layout: Ensure everything is correctly aligned and sized, especially with bleed and trim marks.
4: File Format is Important
Always send the printer a PDF version of your file, as it preserves the integrity of your design and ensures it will print exactly as intended. Other formats, like JPEG, may lose quality and aren’t ideal for high-resolution prints.
5: Stick to the Deadlines
Printers work on tight schedules, especially for larger orders. Be sure to agree on a clear timeline for delivery, and follow up regularly to ensure everything is on track.
6: Handling File or Print Issues
If your printer encounters any issues with your file (like color adjustments or compatibility concerns), don’t hesitate to contact your designer for quick fixes. It’s better to address these concerns early to avoid delays in the printing process.